Summer Grilling

Skilled editing delivers results

Cottage Life Summer Grilling is a collection of the magazine’s best grilling recipes from more than 20 years’ worth of issues.

I assembled and organized the recipes, updated them to the current copy style, and rewrote their headnotes. In some cases, I updated cooking methods to current practice (in the ’80s, we marinated foods far longer than we should). I packaged the recipes with grilling-technique content, some repurposed and some written for this project.

Published by: Cottage Life
Summer 2013

“Sales are now final, and it was a huge success.  The issue sold 26% more copies than the average sale on the regular 6 issues, which in itself is impressive.  But because of the price point, revenues were up 153% compared to a regular issue.”

thumb_01_60_60SCOTT BULLOCK
Circulation and cover expert, coverssell.com

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